Outsourcing is becoming increasingly popular in the pharmaceutical and biopharmaceutical market, both as a way to reduce operational costs and to gain access to therapeutic trial expertise.

Contract research organisations (CROs) have evolved into a multibillion-dollar market that loyally serves the pharmaceutical and biopharmaceutical industry, academia, and research and development organisations. A successful sponsor-CRO relationship relies heavily on communication and relationship management to ensure a shared vision is moulded and adhered to.

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