PharmoRx Security Is Now Covectra

The company has also combined covert and overt security features printed on products and packaging materials with the help of AuthentiTrack software platform.

Steve Wood, president and CEO, said: “We’ve seen substantial interest from other industries that have equal or greater requirements for security than the pharma industry. Because our roots were in pharmaceuticals, our software products were developed for an industry with stringent requirements in terms of reliability and performance. We have provided security solutions that in some cases saved lives — now many of those same security techniques and features are protecting products and brands in other industries.”

Dan Walles, director of strategic programs and accounts, said: “One way we differentiate ourselves from other companies in this space is our comprehensive brand protection products and services.

“Whether it is printing serial numbers and barcodes on virtually any substrate or identifying counterfeit and diversion patterns using our AuthentiTrack software platform, we have core competencies across the entire brand protection solution stack. At Covectra we place significant value on our expertise when it comes to developing multi-layered brand protection solutions, and our ability to design solutions that meet the needs of each individual product.”

Covectra offers anti-counterfeiting, diversion control and serialized track & trace technologies and services from the point of manufacture through to the consumer. It also provides solutions from unit-level authentication and verification to serialization of all levels of packaging.