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Merz Launches Mederma Stretch Marks Therapy

Merz Pharmaceuticals (Merz) has introduced new Mederma stretch marks therapy to improve the appearance of stretch marks. It is now available at CVS, Walgreens and in other drugstores across the US.

Mederma stretch marks therapy is a patented formula that combines a blend of ingredients, including the proprietary botanical extract Cepalin, hyaluronic acid and centella asiatica leaf extract.

Merz said that the product is dermatologist tested and clinically proven to reduce discoloration, improve texture and enhance skin’s softness, with noticeable improvement in about 4 weeks, and optimum improvement in 12 weeks when used twice daily. Merz claimed that the drug is effective for all the areas of the body where stretch marks occur, including the arms, abdomen and buttocks.

Zoe Diana Draelos, a clinical and research dermatologist based in High Point, North Carolina, with a special interest in problems associated with skin, hair and nails, said: “In the clinical trial, 80% of women noted visible improvement in their stretch marks compared to non treatment, with a trend toward improved elasticity.”