At the heart of Fuld & Company's competitive intelligence research is the rigor of its methodology.
|Using secondary research as a launching pad, we add unique value through intensive primary research. We creatively identify and interview a variety of industry participants – including direct competitors – to provide a well-rounded, corroborated view of the salient competitive issues. We use ethical means to gather hard-to-find information on markets and competitors. Our vertical industry specialists then analyse the findings, add insights, demonstrate clear implications to the client, and work with decision makers to develop action plans and strategies.|
In a fast-moving competitive environment, stale information produces stale ideas. The information Fuld provides is timely and relevant, enabling you to stay a step ahead of the competition, drive growth, and boost profits.
Advantages of using Fuld’s Research & Analysis Services